The Evolution of Products
We now have a great suite of products for you. Took us a while to get there. Humor us to see what happened.
Once upon a time (about 9,453,622 pivots ago), we created tiered solutions to fit each need and budget.
- Tier 1 created, packaged and delivered your social strategy.
- Tier 2 gave all of Tier 1, but we set up the accounts, customized the pages/profiles & got you going.
- Tier 3 was Tier 2 + curation, management, engagement.
Then we took part in a rectal-cranial inversion surgery to correct and realized that our own words said that this should be unique, just like you and scrapped any idea that came with predefined notions. We went all custom, creating exciting and engaging strategies. Truthfully, there is no way to make that kind of personalized, customized, dozens of hours, from the ground up creation affordable for the world. Some people need it and we’re happy to do it, but we want to reach and change how the world communicates.
That is why our vision had us pivot again. To where you ask? To some open ended “we’ll figure it out together” mentality. That wasn’t the best either. You have a business to run. You don’t want to do it yourself. You don’t want to leave it in our hands to do whatever we feel like. The example we used was about going to an accountant to do taxes, but you know what you’re getting, what you’re paying for and you have input along the way. Same goes for us. We need parameters, right? Right.
So that’s how we arrived at the current set of amazing products to help your business utilize all the social space has to offer.